An experienced marketer, retailer, and long-term Boden fan.
RESUMÉ
About Kathleen
An exceptionally creative and community-focused brand builder with nearly fifteen years of diverse experience in community building, digital marketing, retail, communications, and social media. Adept at creating strategic and innovative marketing campaigns and coordinating multi-vendor projects. Proven leader with a history of managing diverse teams. Expert at fostering relationships, maintains a healthy balance of creativity and business acumen.
SPECIALTIES
Community Management | Retail Marketing | Digital Marketing | Communications | Social Media | Marketing Campaigns | Event Planning |
Public Relations | Writing | Branding | Design
EXPERIENCE
Marketing Manager and Stylist at Sole Boutique
Drove the strategy and execution of marketing programs for local fashion retailer and managed transition to new name and brand concept. Keyholder responsible for opening and closing duties, assisted with hiring sales associates, analyzed monthly sales data, assisted with buying decisions, and ensured exceptional customer service standards were met.
Senior Director of Brand Strategy at Overhaul
Leads all brand marketing and communication activities including digital marketing, public relations, social media, and external communications. Manages content and design teams, partners with stakeholders across the company, including people operations, customer success, and the executive team.
Head of Marketing at D4DT
Oversaw all marketing, communications, and branding for B2B data management start up. Designed, directed, and led a rebrand of the company in November 2020, including logo, branding, website, investor deck, mission, and vision. Completed second website overhaul and redesign in March 2021.
Community Director at Yelp
Launched, developed, and executed Yelp’s marketing and community program throughout the Atlanta metro area. Planned, managed, and executed events for 50-1500 attendees.
INTERESTS
Beyond my professional life, I like making things pretty : knitting, gardening, home DIY projects. I also play tennis regularly, captain my women's team, and have dipped my toe into 10k races. I'm a mom to a 7 year old future singing paleontologist named Betty, and she loves Boden as much as I do.